The Small Company P/R Guide to Recognition, Status and Success
P/R is the most effective way to grow your company, but it takes some time. Besides the obvious pursuits for publicity; podcasts, blogging and guest
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P/R is the most effective way to grow your company, but it takes some time. Besides the obvious pursuits for publicity; podcasts, blogging and guest
If you make a good part of your living by selling your time, you probably realize that it’s always a balance. Sometimes you’re busy working
Years ago, the world was awash in junk mail. Tons of the stuff invaded homes across America every day. It became so bad at times,
Someday it may become an instruction manual on how to entrap an entire population; how to get everyone to do what you want them to…
True Confessions I have to admit a guilty pleasure: I love infomercials. Actually it’s worse than that. I love junk mail, too. I even love
I don’t know about you, but it seems to me that as marketers, we forgot the sacredness of accolades. Words like “amazing,” “incredible” and
I started to think about how much the “how” of marketing has changed over the years. As you realize, it’s completely different in almost every
Odds are your new business will fail. According to StatisticsBrain.com, at year five, 55% of all new companies will have already failed and that number
Note to 1st Time Visitors: I really wanted you to get value from the time you spent reading this. It was originally written for retail
Everyone knows what a lead costs them to obtain. Right? Yet, few people know the value of a lead that’s been lost. Some would say “it
