Mitch Russo

Do you know your business could be much bigger than it currently is, but aren’t sure how to get there? I can help!

As Seen In

Independently wealthy at the age of 42, I’ve devoted my life to helping others achieve their version of success.


In 1985, I entered the software business as the founder of Timeslips Corp (sold to Sage Plc) after creating the largest network of Certified Consultants in the software industry. After selling my company, I then ran Sage Plc in the US as the COO, with over 300 staff.

Independently wealthy at the age of 42, I wanted to give back to other entrepreneurs. I got involved in the VC community, first as an advisor to startups and then as the CEO of the largest furniture shopping site early in 2000, FurnitureFan.com.

As a CEO Advisor to several companies at the same time, I participated in many different business types, solving many diverse types of problems in sales organizations, marketing, technology, systems and HR.

I later became interested in options trading and mentored with a floor trader at The Chicago Board of Options Exchange.

I made it through the 2008 stock market crash unscathed while helping Chet Holmes build his now-legendary coach and training business.

That lead to a 3-way partnership between myself, Tony Robbins and Chet Holmes.

Partnering with Tony Robbins & Chet Holmes as CEO of Business Breakthroughs, Int’l

I wasn’t always the CEO/President of Tony Robbins and Chet Holmes Business Breakthroughs joint venture, I started at the bottom, part-time helping recruit salespeople for Chet. As part of that assignment, I built the recruitment division for Chet and tripled his sales force.

I used his basic tools and systematized them, using policies & procedures along with my innovative software processes to improve results. I built that into a $1M division for the company in the first year.

Later, as I discovered how to leverage our client relationships by getting deeper into their businesses, I created a new Client Services division that increased repeat sales by 700%.

We also mastered the art of radio marketing and selling, driving over 3000 leads a week from radio alone with a conversion rate of up to 19%.

Through our partnership, we took company revenue from $3M to $25M+ in just 4 years with a 300-person all-virtual team.

Yes, I ran a $25M+ business from a spare bedroom I converted into a home office.

I learned so much from Chet before he died in August of 2012, that prepared me for my work today. When Chet passed, I decided to move on.

Later, as 2013 came to a close, I went on to write my Amazon #1 Best Seller: The Invisible Organization, which is a detailed blueprint explaining step-by-step how to transform a traditional physical infrastructure into a virtual powerhouse of a company. And then turn that organization into a marketing superpower.

Since then, I have been involved in several exciting projects, including a partnership with Kevin Harrington.

Now, my greatest passion is helping CEOs get extreme leverage by building independent “tribes” of Certified Consultants. Certification builds loyalty with your best clients and deeply engages them through a powerful, integrated community while driving massive profits year after year.

I also help companies leverage their radio presence to drive qualified leads. You can read more about that here.

I’ve helped hundreds of coaches build a profitable practice through my Master Class and through private client engagements.

Check out what my clients have to say about me here.

Work With Me

Craft Your Next Level Business Vision

This is the Business Reset that will change everything. In just 7 weeks, we’ll design your future together. You’ll see every possibility (some you’ve never seen before), then we’ll systematically create your optimum strategy.

Imagine having the clarity and direction you need to express your true purpose while earning more.


Build a World-Class Sales Team

Most companies don’t realize the power of a well-run, perfectly designed sales hiring process, effective sales team management, powerful scripts and incentive-based pay plans.

Let’s prevent the mistakes most companies make and move forward rapidly with a world-class team ready to close unprecedented sales!


Launch a Scalable Radio Campaign

Before you start your radio campaign or give up on the one that’s losing money, speak to me. I’ve spent millions on radio ads for Tony Robbins.

I’ll make your campaigns profitable, get you the lowest rates and design a scalable system for tracking everything. I can step in and run the entire campaign, design all the tech and get it deployed quickly.


Design and Build Your Association

How do you monetize larger groups that seemingly won’t buy anything? Create an Association that serves thousands!

We’ll discover the key pain point in your group, design a solution and create a compelling offer to build a powerful, profitable association, which makes you money and engages your audience!


Create Your Certification Program

Using the system I outline in my #1 bestselling book, Power Tribes, I work with you to mobilize your best clients and fans.

Together we’ll design a heart-centered selling system and new recurring revenue streams by building a certification program with members who pay you for the privilege of selling your products and services.


Support You Through One on One Coaching

Work one on one with a seasoned executive coach with over 30 years of experience helping entrepreneurs and companies scale their business. Just take a look at my testimonials below for a glimpse of what’s possible for you.

For larger organizations, I spot weak areas in your systems and organization and work with you to fix them rapidly.



Power Tribes Book

“How Certification Can Explode Your Business”

Do you have a product or service that causes transformation in others? Can you teach someone to do that same transformation and get the same result as you? If so, you can build a Power Tribe.

Imagine a heart-centered group of raving fans paying you every year to close your sales, support your customers/clients and create new recurring revenue streams for you.

Power Tribes provides you with a practical blueprint to start profiting from certification today.


The Invisible Organization

How Ingenious CEO’s are Creating Thriving Virtual Companies

Published in 2015, The Invisible Organization is the ultimate blueprint on preparing a company to operate virtually. From sales, marketing, and customer service to engineering, tech and more, learn how to do it, the tools you need and the software to get you there.

This book documents my own experience building the Business Breakthroughs International experience and shows you how to achieve domination of your market in a step-by-step fashion.