Saving Money On Taxes For Better Business Management And Financial Success With Kevin Marshall
Taxes are imposed on our business earnings or salaries as our financial obligation to the government. But what if you can protect your income from it? In this episode, Profitopia founder and CEO Kevin Marshall shares the golden nuggets he uncovered in his 35 years as an accountant. He emphasizes that it is possible to have better financial control over your business! This is very beneficial for us to know how to operate our businesses well and save money. Tune in for more!
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Saving Money On Taxes For Better Business Management And Financial Success With Kevin Marshall
I have something special for all my coaches in the audience. As a coach myself, I realized I had been spending about 30 minutes between sessions on admin. The reason is I had five applications open on all these screens while I was taking notes, recording data, and making copies of spreadsheets, all to send to my client after the session. It got to the point where I realized, “This is wasting a lot of time.” I went searching for software that I could use to run my coaching business. There are plenty of it out there but none of it was simple, easy to use and inexpensive.
I decided to do what every good entrepreneur should do when they spot a problem that hasn’t been solved. Readers, this is for you as well. When you see a problem that hasn’t been solved, start a company because that is what I did. Now, you can take advantage of this by going to ClientFol.io and taking a look at this incredible product for $20 a month. All you’ve got to do is take fourteen minutes to learn, and before you know it, you are up and running. Go over to ClientFol.io and check it out. Onto my guest and his incredible story.
Starting out as a plain old, boring accountant, my guest realized that there had to be a better way to help clients with their taxes. He decided to do some research and what he discovered astounded him. There are many secret golden nuggets in the IRS codes that he decided to start a completely different type of accounting firm with his first book called Tax Credits Are Sexy. From there, he has received rave reviews from clients far and wide. In this episode, he is going to share some of his sexiest secrets to cracking the code and keeping more money.
Welcome to the show, Kevin Marshall.
Mitch, thank you so much. That was a great intro.
Kevin and I are in the same mastermind together. He is a fairly nondescript person when you see him walk down the hall. He is a good-looking guy and all, but the bottom line is when he gets on stage, he explodes because he is so passionate about his topic. He is going to share some of that with us but first, let’s go back to the very beginning. Tell us about your beginnings.
There are so many stories and things. I’m a CPA and have been a CPA for many years, which to some people is very threatening. CPAs have their crap together. If you are a licensed CPA, you are a financial professional and you do but that’s not necessarily the case. In full disclosure here, I have struggled for years financially as a CPA. I have never gone bankrupt. I have known CPAs who have gone bankrupt but I have a problem. It is called being a maverick.
You mentioned the mastermind group that we belong to and it is part of The Predictive Index. I am a maverick CPA. What does a maverick CPA do? A maverick CPA takes a risk, thinks outside the box, tries to launch multiple businesses at the same time, and incurs debt because we go out and we create businesses. It is not like we were broke. As I said, we didn’t go bankrupt but we were not financially independent. My wife and I struggled. I’m grateful and thankful for the experiences that we went through.
Back to your question about the beginning, I was an accidental entrepreneur. I was working for a client as a CFO of a company. I heard through the grapevine that my job was being replaced. I was being replaced by the private equity firm that was coming in with their own management team. What else do you do? You go out and you start a business, then what do you do? You start a second business within the same year. This has been in my 30s.
I started an accounting business because I was an accountant. I started it with a friend. There is the keyword, ‘with a friend.’ We started another business. It was a bed and breakfast of all things. What the heck did we know about a bed and breakfast? Not much. That all went sideways, so the friend left. We inherited a bed and breakfast by default. Here we are, newlyweds who launched two businesses within the same year. My wife is like, “What the heck did we get ourselves into?”
Going into business with a friend, we didn’t have a plan. I’m not a planner. My wife is a planner. I’m a maverick. I go out there, seize opportunities, run with it, and then the lack of experience too. We never ran a bed and breakfast, but also part of being a maverick is you never give up. I was like, “We are not giving up on this.” We turned the bed and breakfast around. It was one of the highest-grossing bed and breakfasts in New England when we sold it, so we dug out of that hole and it wasn’t easy.
Kudos to my wife. The bed and breakfast was built in 1812, so it was an old house. We slept in the attic on a mattress for a few months, with no heat and air conditioning. If it got hot, we would buy an air conditioner and put it in the window. If it got cold, we would buy a little space heater, but we did what we needed to do to survive and we did. We overcame and sold that sucker for a lot of money because it was turnkey by the time we sold it.
It has been interesting, mostly in accounting but again, we ran and sold our bed and breakfast. The other entrepreneurial venture that I went on was I started a business in Phoenix. It was a coworking space, like a business incubator. It seemed again like a great opportunity but I live in Tucson. Phoenix is about an hour and a half drive, so that made it difficult trying to manage a business from a distance.
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The other thing was that there wasn’t a proven model. It was difficult to monetize and lack of focus again because I had my accounting business in Tucson, and then I had that business venture that we started in Phoenix. For me, the big lesson that I have learned, and this is a five-letter word for me which is very typical for entrepreneurs, is focus. It was like a squirrel, jump ship, go run off and do something else because I get bored.
What’s interesting is that your story is so typical of the entrepreneurial journey. It is because we are searching for the thing that will take us to where we want to go.
There you go. You should write a book about that.
Maybe someday I will. What we are looking for is we’re looking for a way to fulfill our dreams. Our dreams result in what we call the created life. The life that we create in our minds that must become realized starts with trying and failing. I started a software company at the age of 28, and I had never started a company before other than mowing lawns.
The bottom line is that you have to start somewhere. Like you did, I made every mistake in the book. I chased every squirrel that ran past the house and a few of the squirrels that the squirrels chased. You were on a mission and figured it out, but you got focused, as you said and you made that one business work by selling that business. It created a base for you to do the next thing. Tell us a little bit about how this adventure of being the tax credits sexy guy started for you.
First of all, I need to go back to a comment you made about your software company, Timeslips. We were a customer of Timeslips back in the day. It was the late ’80s, early ’90s. When I saw that you were the founder, I’m like, “You are famous.”
I am a legend in my own mind.
I thought, “Small world.” I have not heard the word Timeslips in twenty years. That was a long time ago.
It is still being sold.
I saw online that they are still selling it. That is awesome and cool. You have left a legacy.
You are the second person now that I have come in contact with who was a Timeslips customer.
It is a small world.
This person somehow found ClientFol.io and started using it and said, “Is this the same Mitch Russo that created Timeslips?” Immediately, I made a new friend. I didn’t know that she was a customer and I didn’t know you were a customer either, which is great. Thank you very much.
Back to your comment about focus, squirrels, and looking for the silver lining or the silver bullet or whatever, there are a gazillion things or ways to explain it. In the middle of COVID, everybody was trying to find face masks. I was like, “There is an opportunity. Let’s try to find a way to make some money here and help out hospitals and everything else.” We had a purchase order from a hospital in Phoenix. We had a vendor in China ready to go. We were going to wire $250,000 to China and it didn’t work. Thank God, it didn’t work. We might have lost $250,000.
I don’t know if you know anything in that space. There were a lot of people that were losing their shirts because of that reason, sending money to China and the product not showing up or purchase orders being canceled, so that was another attempt. That was at the beginning of COVID. Fast forward a few months, this opportunity came along for the ERC, the Employee Retention Credit.
I will never forget this day as long as I live. The ironic story of this was that it was a Friday morning. I was in Tucson. It was a breakfast group that I belong to. There is another CPA in the group, and I won’t mention his name because I have an NDA. There is a bunch of business owners and one of the CPAs came in and said, “You’ve got to check out this ERC, this Employee Retention Credit. It is amazing. It is off the charts. It is free money.” I went, “I have heard of it but I don’t know anything about it.”
I spent the whole weekend reading every article and watching every video I could on Employee Retention Credit. I went, “This is unbelievable. It is amazing.” It is everything that this other CPA said about it. I immediately called a buddy of mine who immediately left Salt Lake City and drove down on Monday to start focusing on the Employee Retention Credit. That quickly. I’ve known him for many years. He’s now my COO and that’s where it all started.
It was purely from another CPA saying, “This is a great opportunity.” We can talk about that journey as well, but fast forward to now and we are buying the CPA firm that told me about the Employee Retention Credit. They are your typical CPA firm. They’re a 100% tax. They don’t do anything with tax credits. Not only have we made millions of dollars off of this program but now we are buying that other CPA firm out. It is so funny to look back over the last few years and see the journey between where we were and where we are now.
The whole idea here is that this didn’t even come into being until COVID, right?
Correct, it is a government stimulus program like the SBA PPP program.
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Realistically, COVID was a blessing for you.
Completely, isn’t it bizarre? We can leverage anything.
It is true. That’s the lesson. The lesson is you could have gotten depressed, sat home, watched Netflix and eaten ice cream. By the way, you would have been justified doing that along with tens of millions of other people, maybe hundreds of millions of other people all over the world, but you got creative and that’s the part that I love.
The fact that you saw the opportunity, you did your research and then at that point, you have created a new business division around that. Realistically, accounting is still accounting. It is the addition of having these secrets or golden nuggets that you have uncovered either through your network or on your own that you share with your clients that make them want to give you gobs and gobs of money. What’s wrong with that?
It is a win-win for everybody. Our largest credit so far is in the neighborhood of about $800,000 credit that we have got from one of our clients.
We have a woman who’s a member of our mastermind. Carrie was one of your clients. She stood up and said she had saved $400,000.
She’s getting a check from the IRS for $492,000. The IRS owes me a couple of hundred grand now but it is all good. I’ll get it someday. They’re good for it.
If they don’t have it, they’ll print it for you.
That’s the scary part. They’re printing money like it was paper. It is just paper.
The paper would be worth more than what they’re printing but anyway, I signed up for your service. I want to know all about it. Where do we start? How do we get them? What do we do with them? How do they make us money?
There are multiple tax credits that we work with our clients on. The first one is ERC, the Employee Retention Credit, and that’s the book that I just wrote. It was on that. The second one is the R&D, Research and Development tax credit. We now have a technology company. We have created software for the Employer Retention Credit. Our next software project is the R&D tax credit. R&D tax software that interfaces with QuickBooks don’t exist. There is a wide-open market there. That’s our next software project. It is cool.
We are laser-focused on one tax credit. We now have 25 staff. We are up to our third country. I have staff in the Philippines and hiring staff in India. We are looking at hiring staff in Mexico but because of that laser focus, right now, we have a software company. It is almost counterintuitive. You get the laser focus and then it lets us be able to branch out and do more things.
Start out by telling us what the ERC is.
Let me finish my thought. R&D tax credit and then there is WOTC, Work Opportunity Tax Credit. There are so many tax credits that eventually we’ll get into. ERC, the Employee Retention Credit, we have been laser-focused on this, almost exclusively as we have gone through this. It is an amazing program that is available for small business owners. In our experience, 75% of the people we talk to have never heard of it or if they have heard of it, they know nothing about it and have not even looked into it. There is a huge opportunity out there, number one.
The second statistic is that we have a partner that meets regularly with the Small Business Associate or SBA. SBAs estimate is only 5% of eligible businesses have looked into the ERC. There is so much opportunity out there for businesses. If you roughly do the math, there are about 1.5 million businesses out there that are eligible that have not looked into it or have applied for this credit. This is a huge opportunity for companies out there. What the heck is it? It is similar to the PPP program. During COVID, everybody knew what PPP was but what’s weird is that nobody knew what ERC is. It is similar but different.
Go back and tell us what is PPP.
It is Paycheck Protection Program, so the SBA forgivable loan PPP one came out in March of 2020. Every business was eligible for it. If they ran out of money then they had to do a second round. If businesses were scrambling, you get their money. They then came out with PPP six months later at the end of 2020. Not every business was eligible for it. You had to have a 25% decline in your cash receipts and revenue in order to qualify.
Many businesses were able to qualify for PPP two. It was a forgivable loan. It was a loan and give you the money and if you met the right criteria and you spent it properly, you could have it forgiven. It turned into a grant if you will. That was PPP. ERC was out there as well. ERC came out at the same time as PPP did. ERC is a tax credit. It is essentially a payroll tax credit. It is what it is. It comes from the IRS versus PPP comes from the SBA. It is not a forgivable loan like PPP was. It is a refund check. It reimburses small employers for wages paid to non-owners and wages paid to non-family members.
Why would the IRS do that?
Here’s what’s interesting and I have some theories on this. One, the original intent of this was to encourage employers to retain their employees, thus the name of it, Employee Retention Credit but what’s ironic is IRS is majorly backlogged at the moment so refunds are not being processed. It is frustrating because all these employers have been staffing and paying their employees but not getting the credit to get reimbursed for it. It is not fulfilling its objective of getting cash immediately in the hands of employers. That was the intent. If you remember with PPP, the SBA was backlogged too but the backlog at the IRS is way far worse than the backlog at the
Audits are at an all-time low. The likelihood of getting audited is lower today than it was 20 years ago. Click To Tweet
Here’s my question for you and this is relevant to small business owners reading this. You said that the IRS is backed up and maybe that’s bad news or good news. What does that mean to business owners? Does that mean that they won’t get their refunds? If they file late, they might not get audited or if they file early, they might not get audited? How does this work?
That’s something that we get asked of all the time. A few things, one as we call it, the materiality threshold at the IRS is extremely high right now. We got to talk to a client and they only owe the IRS $20,000 and they don’t care. They’re not going to bother you. She wants to cash out her 401(k). Again, it is your decision. I can tell you my opinion. I wouldn’t do it because the threshold at the IRS is extremely high at the moment. Audits are at an all-time low. The likelihood of getting audited is lower now than it was many years ago. For you and the readers, there are 20,000 less IRS employees now than there were many years ago and think about how many more businesses there are. It is a growing booming economy.
For the purpose of the NSA, who’s enjoying the show along with us as well, we do not, in any way or imply that it is okay to cheat on your taxes.
There are gray areas that will push the envelope but no. We came across an incidence of fraud and I won’t get into the specifics of it but I’ve consulted with an attorney. I’m probably going to have to turn this client into the Feds. Back to your original question. To give you an idea, Mitch. There are 5 million unopened pieces of mail at the IRS and 10 million unprocessed tax returns between paper returns and rejected eFiles.
People are still waiting for the refunds that we had known about from 2019. Think about it. You got a client that pays late, files late, procrastinate, takes their time, and gets a $500 and $1,000 penalty and if you write a letter to IRS, it is going to go into the backlog. There is no way that it is going to be contested. They don’t have the bandwidth or staff to be able to handle it. I hope I answered your question and thanks for that caveat. You’d never cheat on your taxes.
I know you never implied that but the thing you said before is what we pay for. We pay for smart people to know how to stay within the boundaries of the law and take full advantage of the tax code. You are not being a better American by paying more taxes. It is quite the opposite. You are being a stupid American by paying more.
Our job as entrepreneurs is to maximize profit for our shareholders. That’s what the role of every CEO in business is. We care about our people, culture, customers, and our products but ultimately, we’re in business to maximize profits. That is what a great CPA as a partnership helps a company do. That’s what I’m assuming you would love to do.
I helped a client save $600,000 on their tax bill. I had a new client. It was a referral from Carl. The company is in New York City. We did their bookkeeping and accounting so the first tax call with them, I saved them $150,000 or $180,000 in one phone call. They’re like, “Why doesn’t my CPA tell me about it?” I’m like, “I don’t know.” The name of our company is Profitopia. It is like living in the land of profits. Can we help you with your taxes, tax credits, and bookkeeping? Back to your point, how do we make you more profitable and put more money in your pocket as the business owner? That’s 100% of what we’re about.
I know that so we have PPP and we also have the other tax credit that you mentioned, the ERC. I built a software company. I grew it, sold it and had an accountant. We took an R&D tax credit. I now have another software company for ClientFol.io, which you heard about at the beginning of the show. Once again, I told my account exactly what expenses are related to the software project. That’s hopefully an R&D tax clarity as well. What other secrets are there about the R&D tax credit that we should know as readers?
I’ll give you a couple of examples. Again, tax credits are free money. It cost nothing to look into. We always tell our clients on the ERC side that it costs you nothing to look into it. The absolute worst thing that could happen is we would go back to you and say, “You get zero. At least you know.” Back to the R&D question. I’m assuming most business owners think, “I need to be a software company. I need to be manufacturing.” Again, R&D research and development. I’m not a manufacturer. Some people don’t even realize that software companies are all research and development.
What people don’t realize is that there are other types of businesses and not every business qualifies but there are some that do. Here’s a couple that is pretty cool, beer breweries because they’re creating beer recipes. They qualify for the R&D tax credit and also wineries and distilleries. Whether they want to apply for the credit, it might not be worth their while and it might not be enough money but you can have a restaurant that is creating new dishes.
Again, if you are only spending a few thousand dollars, it is not worthwhile but if you have a separate kitchen and it is a big enough restaurant, there are chefs and they are figuring out new recipes and new menus, that all qualify for R&D because they’re doing research on creating new recipes. In most cases, people don’t qualify for the R&D tax credit but it is worth looking into.
You talk about a brewery. I’ll drink to that. We’ll toast to tax credits for breweries but interestingly because if you think about it, even a clothing manufacturer might qualify because it is designing new styles. Is that right?
Correct. You nailed it. You get it. It is strange the way the IRS code is written, but if you are creating a new system or process, it gets pretty nebulous as far as what activities qualify for the R&D tax credit.
If you are reading this and you have a business and you create anything, I would talk to your accountant about applying for the R&D tax credit. As you said, it may not be a lot. Here’s an idea. Let’s say I have a restaurant and I’m serving meals and turn tables every hour throughout the day, etc. I then decide to take a vacation to Italy but instead, I decide, “Let’s make this a trip to discover new recipes for the restaurant.” Can I take an R&D tax credit for it?
Again, we’re nerdy CPAs mostly. We have sales, marketing, and operational folks too but basically, we’re CPAs and we run a CPA firm. There is a running joke in the office. There are two answers to your question. My CFO is awesome, Jennifer. She’s a CPA as well. Our answer is twofold. 1) It depends and 2) I don’t know. I say that half-jokingly but honestly, maybe. If it was a husband and wife and their three kids that went, I would say probably not. If that’s what you did and it is the owner of the restaurant, a $1,000 flight, sure. That’s a great question so possibly.
The point here is that once you start thinking outside the box, you get a guy who has the attention span of a squirrel like Kevin and I to riff on this topic for a little bit with you and hopefully, that’s who your accountant is. At that point in effect, you could discover things. You may not know this but I had been a landscape photographer for all of my adult life before. I traveled all over the world and I carry $10,000 worth of camera gear with me wherever I go for the most part.
Here’s the part that will confuse you. I’ve never once in my life tried to deduct any of my trips, my equipment, or my expenses because I do it all for the joy and pleasure of photographing, yet, every so often, by accident, I end up selling a print. Not because I try but because someone spots it and wants to buy it. Does that qualify me to start deducting all of my trips all over the world as a photographer for R&D tax credits?
What’s my answer? 1) It depends. 2) I don’t know. Again, I’m not trying to be funny. The vast majority of entrepreneurs are not accountants. A fraction of business owners are having an accounting background. Most people’s perception of a CPA is black and white. It is not. There is so much gray. In the tax room and then the accounting, there are a lot of grays.
We have to look at the facts and circumstances because if you are self-employed, you have a restriction on how many years of losses you can have. Is it worth your while to form an S-corporation because then you don’t have that risk? It is worth looking into and asking. Talk to us or talk to your tax preparer. These are great questions and things that your CPA should be looking out for in your best interest.
Vast majority of entrepreneurs and the popular are not accountants. Click To Tweet
This has been a fascinating conversation. I have a feeling we can go on for quite a while. Here’s the bottom line. I know you have more material and a lot of value to add. If you are enjoying this conversation and you believe Kevin might be able to help you, we’re going to share a way for you to maybe get ahold of Kevin and chat with him.
Now, we’re going to switch gears here and we’re going to find out more about this crazy guy, Kevin Marshall. We do that through a couple of very simple but sometimes empowering questions. Kevin, here’s the first question, who, in all of space and time, would you like to have one hour to enjoy a walk in the park, a quick lunch, or an intense conversation with?
This is an easy answer for me. He’s on the top of my list. His name is Chuck Feeney, and no one has ever heard of him. He wrote a book called The Billionaire Who Wasn’t. He and his two co-founders founded the Duty Free shops back in the ’70s that you find in all the airports. He secretly gave away all his money. His business partners didn’t even know about it. He was on the Forbes billionaire list, the top most wealthy people in the world. He decided to “come out of the closet,” come clean and be a role model for philanthropy around the world.
He gave away $8 billion. It took him 25 years to give it all away. Bill Gates looks up to Chuck Feeney and credits him for Bill’s journey down the philanthropy path. Chuck, to this day, is still alive. If anybody knows Chuck, I want to meet him. He lives in San Francisco. He does not own a car and a house. He lives in an apartment. He 100% gave all his money away. He’s an amazing human being.
What is amazing in what you said is you would think that even a billionaire would want to have a small amount of wealth leftover for them to live a comfortable life but from what you are saying, it doesn’t sound like he even did that. That’s a very unusual individual. Besides writing a book, maybe he needs to see a shrink because this is dangerous. He walks around giving away billions of dollars when he can’t buy lunch. It is admirable.
It is incredible that he’s done that and he is a role model for those who do aspire to be a philanthropist. Thank you for that suggestion and for naming Chuck. The next question is what we call the grand finale question. It is the change the world question. What are you doing or would like to do that truly has the potential to literally change the world?
I may get emotional and get teary-eyed. First and foremost, I find this very humbling, quite frankly. I am the leading ERC expert in the country. We have written a book. We have software and app in App Store that is coming out. I speak on the Employer Retention Credit around the country so that’s one way. We’re putting tens of millions and hundreds of millions of dollars in entrepreneurs’ and business owners’ pockets to help them with their struggling businesses. That dovetails into what Profitopia is all about. We are disrupting the CPA industry.
There are over hundred-thousand-dollar mom-and-pop CPA firms out there. There are national and international CPA firms but they deal with the billionaires of this world and family offices and all the Fortune 500 and 1000 companies. The closest thing to a national chain being the US of CPA firms that work with entrepreneurs is H&R Block and I’ll reserve my comments on H&R Block but it doesn’t exist.
As I said, I shared a couple of illustrations of working with a couple of clients to help them save money, tax credits, tax mitigation and other sophisticated products that have traditionally only been available for family offices. We own an insurance agency. We provide insurance to our clients. Why? It is because they work, love, and trust us so why wouldn’t we sell insurance?
Again, I’ve been doing this for many years. All they do is tax preparation. There is more to life than death and taxes. What we have found is that the clients want, “I am trying to exit my business. I need to sell my business. I needed insurance. I need a bond,” and all these other things that the clients and the entrepreneurs are looking, wanting, and needing.
We are in the process of acquiring other firms, raising money, and rolling them up into a national chain, called Profitopia of CPA firms that work with specifically small and mid-sized businesses which are under $120 million in revenue, like startups, established businesses, and growing businesses. That’s what we’re all about. That’s what we’re doing.
That’s incredible, Kevin. I wish you all the luck and I offer my assistance as well in any way I can help but I also want to talk a little bit about this very cool giveaway. It is your book, Tax Credits Are Sexy. I love it.
It is a funny story. I sent the book to my mother who’s in her 80s and she’s like, “Kevin, I have to tell you. I don’t like the word sexy.” I’m like, “Mom, it is another word for cool. Tax credits are cool. ” True story, we’re working with Kevin O’Leary from Shark Tank company called Tax Hive out of Salt Lake City. They send us their tax, bookkeeping and tax credit work. I was meeting in their conference room, not with Kevin. I haven’t met Kevin yet but meeting with their CEO and their CEO and I was talking about tax credits.
I’m a little bit passionate about tax credits, specifically ERC, the Employee Retention Credit. The COO turns to me and he’s sitting next to me in the conference room. He has a marketing background. He goes, “Tax credits are sexy.” I went, “Can I steal that?” He gave me permission so I stole it. That’s how the title came to be. Again, it is the first and we’re going to write a book on all the different tax credits. This is the first in the series of the tax credits or sexy book.
I hope and it would be my prayer for you, Kevin, that the IRS does not simplify the taxes and eliminate all deductions. Wouldn’t it be terrible? God forbid you only had one small slip of paper to fill out. We have that now. Here’s the slip of paper. It says, “We’re the IRS. Send us all your money. Thank you.” It is an amazing journey that you are on, Kevin, and what you are doing is very valuable. The more money that you can save Americans now with inflation flooring, wars going on and with lockdowns happening and ending, it is a blessing. I want to thank you very much for doing what you are doing. Kevin, do you read the audiobook yourself?
No, we hired somebody on Fiverr.
There you go, but the information is still the same.
I love Fiverr.
I love it too. Thank you again for spending time with all of us. I can’t wait until we get a chance to talk about tax credits again soon.
Mitch, thank you so much.
It’s my pleasure, talk to you soon.
About Kevin Marshall
Kevin brings both an entrepreneurial spirit and a CPA’s financial acumen to each client situation. The innovative solutions he brings to clients are rooted in strong financial returns.
Kevin is the author of Tax Credits Are Sexy: What Every Organization Needs To Know About The Employee Retention Credit. You can read or listen to this here.
Professionally, Kevin has been a practicing CPA for over 35 years. He serves clients across the country via his virtual CPA firm. He specializes in the difficult— specifically turning around dire financial situations with unique financing, tax mitigation, and business planning solutions.
As an entrepreneur, Kevin has started and sold multiple businesses. He started a Bed & Breakfast in Connecticut that became one of the top grossing small B&Bs in New England and was featured on CNN. Kevin profitably sold that business before his last relocation to Tucson AZ, where he wisely went virtual with his CPA and funding business.
Kevin’s awards include Money Magazine’s “People to Watch” and Hartford Business Journal’s “40 Under 40.” Kevin has volunteered with Make Way for Books and the Tucson Rotary and has lent his expertise as treasurer to numerous non-profit organizations.
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