Anthony Sarandrea went from going door-to-door for twelve hours a day every day to being online 24 hours a day in order to acquire customers. The difference in his output has astounded him beyond measure and caused a sort of addiction to the process. Because of this, he shares his formula in order to help others target and acquire their desired customer pool. In this episode, he joins Mitch Russo to stress the importance of the first few seconds of interaction and standing out from everyone else. Anthony also talks about the pros and cons of affiliate marketing.